Turn insurance website visitors into qualified enquiries.
WebAssist360™ is a fully managed AI chatbot for insurance brokers and insurers. It engages visitors the moment they arrive, answers questions using your approved business information, understands the nature of their enquiry, captures the information your team needs and helps move the conversation to the appropriate next step — 24 hours a day.
WebAssist360™
AI Website Assistant · Online
Too many insurance website visitors leave without making contact.
A contact form is passive. A telephone call requires effort. WebAssist360™ starts the conversation while the visitor is already engaged — answering approved questions about your insurance products and services, understanding what they need and capturing enquiries that might otherwise be lost.
WebAssist360™
Online · Typically replies instantly
Hi there! How can I help you today?
I need to renew my commercial property insurance.
Of course. Are you an existing client or looking for a new quotation?
Existing client — policy number CP-4821.
Thank you. I'll pass your details to the renewals team — shall I take your preferred contact time?
What WebAssist360™ does
A fully managed AI chatbot built around your insurance business — not a generic chatbot template.
Instant visitor engagement
Engages insurance website visitors the moment they arrive — helping turn passive traffic into active enquiries before they leave.
Answers from your approved information
Answers approved questions about your insurance products, services and processes using information you provide — not generic responses.
Insurance enquiry qualification
Identifies why the visitor has contacted you — new business, renewal, claims or service — and captures the agreed information your team needs before the enquiry is passed on.
Appointment booking
Where appropriate, qualified insurance enquiries can be offered an appointment directly from the conversation, subject to the client's configured calendar and workflow.
Works with your existing website
WebAssist360™ can be added to compatible existing insurance broker or insurer websites without rebuilding the entire site or moving to a new platform.
24/7 availability
Engages insurance website visitors and captures enquiries at any hour — including evenings and weekends when your team is unavailable.
Instant responses
Visitors receive immediate, accurate responses based on your approved insurance information rather than submitting a form and waiting for a reply.
Structured enquiry data
Information gathered during the conversation is captured in a structured format, helping your insurance team understand who is enquiring, what they need and what should happen next.
One website. Many different insurance enquiries.
An insurance website can attract very different types of visitors — prospective clients, existing policyholders, brokers, claimants and other business partners.
WebAssist360 can help identify why someone is visiting and guide them towards the appropriate next step.
Identify the type of enquiry, capture agreed information and help arrange the next conversation.
Answer approved service questions and direct policy servicing enquiries towards the appropriate team or process.
Recognise claims-related enquiries and direct visitors towards the client's agreed claims process — including FNOL360® where this forms part of the configured solution.
Identify the nature of professional enquiries and capture the information required for appropriate routing.
Answer approved questions and capture messages or contact information where appropriate.
More than a website conversation.
WebAssist360 doesn't simply answer questions. It can turn a website conversation into structured information your team can act on.
Depending on the configured workflow, this may include:
The information captured is configured around your business and the particular enquiry journey.
Enquiry flow
Answers based on your business — not guesswork.
WebAssist360 can be configured using approved information about your business, products, services and processes so that visitors receive useful, controlled responses.
Where a question falls outside its approved information or requires professional judgement, the assistant should follow the agreed escalation or handoff process rather than inventing an answer.
AI handles the conversation. Your people retain the judgement.
WebAssist360 is designed to support customer engagement and enquiry handling - not replace insurance professionals.
It should not:
WebAssist360 captures and structures the enquiry. Your people make the decisions.
One intelligent front door across phone and web.
Insurance clients don't always choose the same way to make contact. Some call. Some visit the website.
Riskbotix can help provide a consistent approach across both channels.
Phone
FrontDesk360®
Inbound telephone enquiries
Web
WebAssist360™
Website conversations
Both flow into
FrontDesk360® manages inbound telephone enquiries for insurance brokers and insurers. WebAssist360™ manages website conversations. Both can be configured around the way your insurance business operates.
Explore FrontDesk360®Built around your insurance business
Riskbotix does not simply provide access to generic chatbot software. Every WebAssist360™ deployment is configured around your insurance business, approved information, enquiry types and agreed customer journeys.
Understand
We review your website, enquiry types, business information and existing customer journeys.
Design
We agree what the assistant should answer, what information it should capture and when it should escalate.
Build
We configure WebAssist360 around your approved information and enquiry workflows.
Test
We test realistic visitor conversations and refine the assistant before launch.
Manage
Riskbotix continues to support and optimise the service as requirements develop.
Turn more insurance website visits into real enquiries.
Book a demonstration and we'll show you how WebAssist360™ could work on your insurance broker or insurer website.
Book a Demo